This week I am going to be reviewing the meal-kit delivery company HelloFresh. Good friends of ours are regular subscribers to the service and kindly gave us a coupon for a free one-week trial of the meal-kit service. Now before I get into the review, let me explain what HelloFresh is all about and how it works. What is it? HelloFresh is an international meal-kit provider that originated in Germany in 2011. With offices operating all over the world, they are now one of the largest meal-kit delivery services throughout North America (United States and Canada), in addition to Western Europe, Australia and New Zealand. Their business model is simple, a delivery box is sent to you each week with fresh ingredients to prepare home cooked meals. Ingredients needed to cook a complete meal are individually wrapped in recyclable materials and sent directly to your home. According to their website*, their recipes take between 30-40 minutes from start to finish, but if you are in a rush you can also select recipes from their Pronto Plans that take 30 minutes or less to cook. * www.hellofresh.ca How it Works? On the HelloFresh Canada website, they offer 3 plans that include 3-4 meal-kits per week delivered to your home. *The Family Plan, comes at a cost of $10.83/serving (for 4 people), while the Pronto Plan at $13.33/serving (can feed 2-4 people), and finally the Veggie Plan at $12.33/serving (is available for 3 delivered meals in one week that can feed between 2-4 people). * www.hellofresh.ca/plans Once you have selected your plan, your desired delivery day of the week and completed the registration and payment options, you will be directed to their meal selection site where you can choose your meals for a week. They have a variety of recipes available to pick from on their website and the meal options change week-to-week. They do require you select your recipes a week in advance for assembly and delivery purposes. In addition, if you wish to cancel your subscription, or skip a week of delivery, you should do so one-week prior to your scheduled delivery day, in order to avoid being charged. Once you have made your selections online or in their app, sit back, relax and wait for your food. Notifications are sent to you via text and e-mail to let you know when your box has been sent out for delivery and when it arrives at your home. Boxes are left outside your front door, unless otherwise stated in your registration. Worried about the food spoiling, the boxes come sealed with a completely recyclable water-based ice-pack inside, to help keep the ingredients cool. From there all you need to do is follow the instruction cards for each recipe and enjoy. Our Order We decided on the Family Plan that consisted of three recipes for the week for four people, that would have come at a total cost of $129.00 (if not for the free trial coupon). We decided to try the Almond Crusted Chicken with Sweet Potato Maple Mash and Garlic Green Beans, the Southwestern-Style Pork Fajitas and finally the BBQ Beef Meatballs with Smashed Potatoes and Broccoli. Each recipe came with its own printed card with listed ingredients, step-by-step instructions/pictures and cooking times.
Over a three-day period, I cooked one recipe a day for dinner. I did my own ratings and had each member of my family give me their opinions on the meals as well, immediately following. Going forward I will be posting a review of each recipe separately over the next three days (Monday to Wednesday), so stay tuned. My final thoughts, on the delivery service as a whole, will be published on Wednesday as well. Up first, keep an eye out Monday for our attempt at cooking the Almond-Crusted Chicken with Sweet Potato Maple Mash and Garlic Green Beans.
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